July 8, 2014

George Pyne '89

BrownBears.com will feature one former male and female student-athlete each month who has gone on to achieve success in the workplace, as well as exhibit the spirit of Brown University within the community. The monthly installments will provide highlights of the selectees’ athletic careers at Brown and offer a glimpse into their current career paths

Alumni Spotlight – George Pyne ‘89

One of Brown’s most distinguished student-athletes of all time, former football standout George Pyne ’89 has showcased success on and off the field.  A two-year starter for the Bears in 1987-88, Pyne set the standard for offensive linemen, earning All-Ivy recognition in 1987 and All-New England Accolades in 1988 while claiming the team’s Paul K. Sloan Award that season.

After working with his family’s real estate business and the Atlanta Chamber of Commerce after graduation, Pyne’s first foray into the sports marketing business began while with Portman Companies, where he underwrote $600,000 worth of sales for an NFL Players Association sponsored hospitality event prior to Super Bowl XXVIII.  The event was designed to accommodate guests, former NFL players, and VIPs in the week leading up to the game between the Buffalo Bills and Dallas Cowboys.  The event became such a smashing success that Pyne became Portman’s Executive Director of AMC Events, a division of the company that focuses on the marketing of sports-related properties.

One of Pyne’s clients at Portman, NASCAR, eventually recruited him as the organization’s head of new business development in 1995.  After later becoming NASCAR’s Chief Operating Officer, Pyne’s tenure was highlighted by striking a $4.5 billion television rights package in 2005 and a $750 million sponsorship of the Nextel Cup Series in 2004.

In 2006, Pyne departed NASCAR to join IMG, where he currently serves as its President of Sports and Entertainment and a member of its board of directors.  At IMG, Pyne supervised the acquisition of The Collegiate Licensing Company, allowing the organization to enter the collegiate sports market and conduct business with over 200 colleges and universities nationwide.  For his efforts at IMG, Pyne was anointed as one of Bloomberg BusinessWeek’s Top 100 Most Influential People in Professional Sports and appeared three times on the Sports Business Journal’s “Forty Under Forty” list.

In 2013, Pyne was the National Football Foundation’s inaugural inductee into its Leadership Hall of Fame. He also earned the NCAA Silver Anniversary Award in 2014, an award that recognizes distinguished individuals on the 25th anniversary of the conclusion of the their collegiate careers.  That 2014 Silver Anniversary class included Earl Martin Phelan, Katey Stone, Dana Torres, and former NFL players Troy Aikman and Rodney Peete.

Alumni and fans are encouraged to participate in the Alumni Spotlight nomination process by submitting nominees to athleticcommunication@brown.edu. Nominations should include: notable career achievements, current occupation, location, recent photos, and notable contributions to the community.